Are you thinking about a career in marketing? Do you see yourself using digital media, creating strategy, content, learning about the social media trends or taking part in audio/video production? If you answered "YES" to any of the previous questions and want to get first-hand answers on what's it like to be a marketing trainee, you're in the right place.
Let's hear from Indhi Downie
, an aspiring marketing trainee who decided to think beyond Uni and standard pathways, and pursue a career that matches both her interests and skills - marketing! Read on to find out what's it REALLY like to be a marketing trainee.
Indhi Downie: Marketing Trainee
Can you shortly describe a typical day on the job?
I leave home at 8.04 am sharp - I have found that this is the perfect time to leave! I start work at 8.30, log into my computer and go through my work for the day with my manager. If there are any events on that day, I set up the boardroom, pick up any catering and order any coffees. When new events are organised, I have to prepare event briefs and invitations. Sometimes I also work on newsletters and update our public relations system!
Why did you choose a marketing traineeship as the next step in your career? What or who inspired you to do so?
Marketing was my favourite topic in Business Studies in high school. Different from other topics in Business Studies, I love how marketing encouraged me to be creative and come up with new ideas. It always kept me interested and was never boring - and I think that’s what you have to look for in a career. If you have a passion and interest in something; you’d best pursue it and turn it into a job you’ll want to show up for!
How did Skillsroad help or support you with landing a job?
When I was in my senior year in high school, Skillsroad visited my school and made us aware of post-school opportunities. I realised that there were so many other pathways rather than just University. I also completed their job-fit test, which indicated that a career in marketing/design was best suited to my skills and interests. This definitely gave me a boost in the right direction!
Because I loved school and always seemed to perform well academically (I received an ATAR of 91.3), I think there was an assumption from my friends, family and teachers that I would go to University. But I’d worked so hard through school and dreaded the thought of working just as hard for the next 5 years of my life (I was enrolled to complete a Bachelor of Law / Business) without experiencing whether my life after my University degree would be worth that much time and effort! When Skillsroad came to my school and introduced the concept of a ‘traineeship’, I thought this would be a perfect break from the study as well as help me work towards my future career in Marketing!
What would you say are three key personality aspects or skills that make a successful marketing trainee?
1. Attention to detail:
I’ve noticed that great attention to detail is needed for marketing campaigns to be successful. This ranges from event summaries and filing documents to stocking fridges and polishing glassware. Everything needs to be up to scratch!
2. Communication and people skills:
I spend a lot of my time dealing with clients, guests and other members of my organisation. Making conversation, understanding people and recognising their needs is very important to be successful in marketing.
the ability to work well in a team is crucial to complete tasks effectively and efficiently!
What have you learned about yourself through the work that you do?
My job as a marketing trainee has taught me that loving a job and looking forward to work is possible. I have enjoyed turning my passions and interests into a career I can earn some money for!
What’s been your best moment while doing your work?
My favourite part of my job is having the constant opportunity to try new things. When executing functions and events, the marketing department often gets involved in activities and try new foods. I’ve had the chance to try my first 3-course meal prepared by a chef, and also learned how to make bows for gift wrapping!
And a really hard moment?
I've only been here a little over a month and there hasn't been a really hard moment yet unless you count trying to remember everyone's names and how to navigate the workplace on the first day!
How do you keep going when things get challenging?
During my first few weeks on the job, I found navigating databases and other admin tasks very difficult. However, I quickly learned that my coworkers are here to help! My advice when things get challenging would be to ask those around you for help/clarification. This will ensure that you perform the job properly and might even learn an easier way around it for next time!
Are there any surprising or odd things that people wouldn’t expect if they picked this career?
As a marketing trainee, I was surprised how much of my job involved event management. Not only am I involved in marketing events, but am also there on the front line when the date comes around! You can find me checking in guests, serving drinks and taking photos on event days!
What advice would you give to young people considering pursuing a career in this industry?
Just go for it! If you are looking to pursue a career in marketing, start now! I thought I was too young and inexperienced to begin my dream career, but I managed to secure a marketing traineeship straight after I graduated with no experience! Apply for as many traineeships/positions as you can and make sure you do some research on the company you are applying to and use that to your advantage! I believe a traineeship is a great way to ‘get your foot in the door’ and gain valuable experience for pursuing a career in marketing, or any industry for that matter.
Not vibing with marketing? All good, explore more careers below:
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